The global deployment of blockchain technology in the food industry continues to grow as the world’s largest food and beverage company, Nestlé, is attempting to integrate blockchain into its network.
On April 6, Nestlé announced that the company was integrating the blockchain technology platform IBM Food Trust into the Zoégas coffee brand.
1. Access coffee information from blockchain database
With this new implementation, Zoégas coffee lovers will now be able to trace the origin of coffee from various farms in Brazil, Rwanda and Colombia, Nestlé said. In addition, consumers will be able to access a number of relevant information including harvest time and location, roasting time, transaction certification for specific shipments, by scanning the QR code on the bag. packaging.
2. Nestlé cooperates with the Rainforest Alliance
According to the announcement, the integration of Zoégas with the IBM Food Trust platform was made after Nestlé partnered with a trusted third party in the field, the Rainforest Alliance.
Representing a non-governmental organization focused on sustainable agriculture and agriculture, the Rainforest Alliance will be responsible for providing reliable data that allows users to follow coffee journeys to the Zoégas factory in Helsingborg. Based on the partnership between the two sides, the organization will provide its own certification information about coffee and record data directly on the IBM Food Trust’s blockchain platform.
3. Nestlé acknowledges that blockchain ventures are more challenging than other projects
IBM Food Trust is not the only project related to Nestlé’s blockchain. The Swiss-based food retail giant has also been involved in a joint blockchain pilot project with WWF-Australia and BCG Digital Ventures, designed to track milk from New Zealand producers. Nestlé factories. In August 2019, Nestlé Australia’s blockchain-based supply chain management project was also nominated for the International Data Corporation’s digital transformation award.
Despite being the largest food and beverage company in the world, Nestlé is still having problems on the path of applying blockchain technology. In September 2019, Armin Nehzat, Director of Digital Technology of Nestlé admitted that their blockchain venture had more challenges than other conventional projects.
TimeBit/ Source: Cointelegraph